Published: Fri, May 18, 2018
Research | By Francis Brooks

Google announces new YouTube Music and YouTube Premium services

Google announces new YouTube Music and YouTube Premium services

Google's video-sharing platform, YouTube, is going to launch its own music streaming services starting next week, according to the company's recent official blog post.

Almost three years after launching YouTube Red, the company is ditching the name in favor of YouTube Premium, a newly expanded subscription service.

While YouTube Music Premium, a paid membership without advertisements, will be available at $9.99 a month, the new ad-supported edition of YouTube Music will be available for free.

Google has announced a new music streaming service, YouTube Music, as well as YouTube Premium, both of which launch next week.

YouTube Premium will be priced at $11.99 per month, $2 more than what the company charged for YouTube Red. If you're already a YouTube Red (soon to be YouTube Premium) member, don't worry you'll still enjoy your current price. Now, people who want to watch the ad-free videos and original programming once offered through YouTube Red will pay $12 per month for YouTube Premium. Google plans to phase out its current music streaming app, Google Play Music, to make way for the YouTube platform.

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YouTube Music was unveiled by Google today as the tech giant's newest entertainment offering. "On Tuesday, May 22, we'll be changing that by introducing YouTube Music". The service will be similar to Spotify and Apple Music.

YouTube Premium is geared towards "cord cutters", as many now have streaming options aside from traditional cable TV. The service will expand to 14 other countries in the second stage of the rollout.

As you might know YouTube Red gave users access to exclusive content such as Rhett and Link's Buddy System, Mind Field and the recently launched Cobra Kai.

Thousands of playlists built to help you discover new music.

YouTube Premium will come with advantages like a totally ad-free experience, desktop playback and the ability to download content for offline media consumption.

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